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Hi there! I'm Molly: small town enthusiast, digital marketer, and mom of 4, passionate about helping local, small businesses thrive. Stick around to learn how YOU can flourish while living and doing business in a small town.

molly knuth

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How to Start or Grow Your Podcast with Jill Carr

Hey listener! I can’t wait for you to fall in love with today’s guest, Jill Carr. I knew she’d be a fast friend when we first connected on Instagram (with a voice memo, of course! A girl after my own heart!) After our first zoom call I knew I couldn’t keep her to myself and had to invite her on the podcast. 

Key Takeaways:

  • Jill Carr helps rural women extend their voice with podcasting. She offers a variety of services to launch, manage, and grow podcasts.
  • Jill lives with her family on a ranch in the Flint Hills of Kansas. Before launching her own company she discovered podcasts on her 40-minute commute. She became a virtual assistant in 2018 and focused in on podcasting in the last year.
  • Coach Kiah was a VA client and became Jill’s first podcast. Jill was hooked! In 2021 she went all in on niching down into podcasting.
  • Jill discusses the challenges of being a mom-treprenuer. She originally became her own boss to have more time with family, but realized it was easy to overextend herself. She learned better boundary setting.
  • Jill says to always remember your “why” by revisiting it every day. It’s important to have boundaries and systems.
  • Jill shares three big reasons to consider podcasting.
    • It’s so accessible and is always where your audience is. You can take it along with whatever else has to be done like mowing the yard or doing dishes.
    • Connection is the biggest piece of podcasting. You can network with guests, share your voice, and position yourself as an expert. It is so great for building community.
    • Jill says podcasting is the best long-form content tool. You can repurpose content with reels, email newsletters, and blog posts. 
  • Jill mentions Emily Reuschel of the Gather in Growth podcast
  • Why bother podcasting when there are millions already out there? Jill says the numbers are deceiving: Only 53% of podcasts produced more than three episodes, 12% have released a new episode in the last quarter, and only 7% in the last month. This leaves fewer than 300,000 “competitors” but remember non all podcasts are for your ideal listener anyway.
  • It’s fun to begin but episodes 10-20 are hard! Stick with it and dig in for the long haul. Invest in technical help if you need to.

Connect with Jill

Find Jill on her website or connect on Instagram

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Hi there! I'm Molly: small town enthusiast, digital marketer, and mom of 4, passionate about helping local, small businesses thrive. Stick around to learn how YOU can flourish while living and doing business in a small town.

molly knuth

Meet the blogger