Do you need to devote all the time, energy, and money it takes to brand your business and advertise online? Read MKM's 7 Reasons why your business needs to be online.
As business owners, we've been coached and nurtured to sell, sell, sell our product, but constant self-promotion is NOT what audiences on social media respond to. They know the marketing schemes and click-bait posts, and they are savvy enough to know when something is a pitch versus a genuine story being told. So here at Molly Knuth Media, I'm going to tell you that for the next week, I want you to refocus your online marketing efforts, and focus instead on interacting socially with your followers. Oh look! And I even included a handy checklist to make it easy for you!
A social media strategy is not just the frequency of your posts or the platforms you interact on...having a comprehensive social media strategy for your small business marketing involves setting goals, making sure you are tuned into your business values, and meeting the needs of your target audience. Read more for how to develop your own strategy in the MKM blog.
If an idea keeps itching the corner of your brain, it's a sign from the universe that you need to get going and take action towards turning this idea into a reality. After months of thinking about a blog, I did a little research and I learned about the function and importance of regularly generating new content for your website. So, I jumped aboard the blogging bandwagon and got out of my own stubborn way.
So ladies and gents, I humbly give you, the Molly Knuth Media top 4 reasons your website needs a blog and some tips for getting out of your own way and getting started.
When you are using social as a marketing platform for your biz, remember that it is your job...no your responsibility...to honor the people who follow you, and build a community to help them make connections and get inspired by your product or service.