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Hi there! I'm Molly: small town enthusiast, digital marketer, and mom of 4, passionate about helping local, small businesses thrive. Stick around to learn how YOU can flourish while living and doing business in a small town.

molly knuth

Meet the blogger

Creating vs. Consuming – Why Creativity Is Your Superpower in 2025

We live in a world that celebrates busyness. From the moment we wake up to the time we go to bed, we are consuming—scrolling social media, responding to emails, watching videos, and absorbing endless information. But how often are we truly creating?

A recent Google poll found that 75% of people believe they aren’t living up to their creative potential. And when you think about it, that makes sense. Most women are so busy managing work, family, and life that creativity feels like a luxury, not a necessity.

But here’s the truth: creativity isn’t just about making art—it’s about problem-solving, innovation, and fresh thinking. Whether you’re running a business, raising a family, or working a 9-to-5, creativity is a skill you use daily.

Creativity Is a Muscle—You Have to Work It

Studies show that creativity starts declining in middle school, when we become more aware of others’ opinions. We begin comparing ourselves to those around us and start believing that creativity is something some people have and others don’t.

But here’s the good news: creativity isn’t just a trait—it’s a learned behavior. The more you practice creative thinking, the stronger it becomes.

What You Need to Create

If you want to tap into your creativity in 2025, here’s what you need:
✔️ Time – Prioritize creativity the way you would a meeting or a workout.
✔️ Space – Set up an environment that inspires you, whether it’s a cozy nook or a clean digital workspace.
✔️ Inspiration – Read books, listen to music, go for a walk—creativity thrives when we feed it with new ideas.

What I’m Creating in 2025

This year, I’m making space for:
Joy – Finding creativity in everyday moments
🎙️ The Podcast – Having meaningful conversations that inspire
📲 Social Media, Emails, and Courses – Helping small-town women build their businesses with clarity and confidence
🔄 Change – Embracing creativity as a mindset shift

The world needs more creators—people who think outside the box, challenge norms, and bring fresh ideas to the table. So, are you ready to create more and consume less?

Drop a comment and let me know: How are you planning to be more creative in 2025?

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Hi there! I'm Molly: small town enthusiast, digital marketer, and mom of 4, passionate about helping local, small businesses thrive. Stick around to learn how YOU can flourish while living and doing business in a small town.

molly knuth

Meet the blogger